A good radio is hard to make. There is no instant success, and even if you are number 1 station, you need to improve yourself, to set new standards, keep your competitors far away behind. Do not underestimate any competitor. Radio industry is possibly the most beautiful but the cruelest industry for its workers, [...]
Hello, and thank you for visiting my blog once again. The following article is just my point of view, based on my imagination and only personal prediction of radio future in next few decades. Did video kill the radio star? No, it didn't. Is radio dead? No, it isn't. Will it be dead soon? No, it won't. So, will the [...]
Imagine that your program is a product, and your listeners and clients are buyers. All stations are competitors with the same product-program. You are literally fighting for market share. The larger audience you get, the bigger is the market share. Easy as that. First of all, lets make some things clear. In smaller [...]
