creativity - Uroš Bogdanović

If the content was the king, what would be the EMOTENT?
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If the content was the king, what would be the EMOTENT?

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If the content was the king, what would be the EMOTENT?

By Uroš Bogdanović|2019-05-27T13:18:46+00:00April 5th, 2017|English|

The emotent would be the God! During the 2015. and 2016. we have discussed a lot about Storyselling, and now it is time to talk about EMOTENT. But, before everything, let's try to define what is CONTENT? I hear too often "Content is the king", "Content is most important". Way too often. Even when I [...]

Why you lose your listeners? (part 234597861)
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Why you lose your listeners? (part 234597861)

English

Why you lose your listeners? (part 234597861)

By Uroš Bogdanović|2019-05-27T13:18:47+00:00July 1st, 2016|English|

What is the biggest tune-out factor at your station? Ads Bad DJs? Burned music? No. All of that counts as tune-out factors. But, you wouldn’t hire a bad DJ. You test the music. And how many times did you broadcast some stupid/boring commercial ad? Commercial ads are the biggest tune-out factor in [...]